--- eventsindex_id: EI-01422 slug: des-digital-enterprise-show title: "DES - DIGITAL ENTERPRISE SHOW" title_alt: ["Digital Enterprise Show", "DES Málaga"] canonical_url: https://eventsindex.org/events/des-digital-enterprise-show.html next_edition_dates: "2026-06-09 to None" next_edition_year: 2026 date_start: 2026-06-09 date_end: null venue: "Palacio de Ferias y Congresos de Malaga" city: "Malaga" country: "Spain" organiser: "Nebext - Next Business Exhibitions" organiser_url: "https://www.des-show.com" b2b: true vector: sector: [other] audience: [corporate, service-provider, policy-maker, startup] format: [exhibition, conference] purpose: [networking, showcase, education] geography_scope: [pan-EMEA] season: summer meta_description: "Annual multisector tech event in Málaga attracting 15,000 C-level executives, vendors and public sector leaders exploring AI, cybersecurity and digital transformation." editorial_take: "Large-scale European technology exhibition combining trade floor with structured congress programming across multiple vertical sectors." generated_by: "enrich/generators/fiche_md.py" last_verified: "2026-05-10" schema_version: "v6.0" language: en --- # DES - Digital Enterprise Show > *An annual multisector technology event held in Málaga each June, DES brings together C-level executives, solutions providers and public sector leaders to examine AI, cybersecurity, cloud, IoT, quantum computing and digital transformation across European industries.* --- ## Quick Facts | DATES | VENUE | ORGANISER | ATTENDANCE | |---|---|---|---| | 9–11 June 2026 | FYCMA - Palacio de Ferias y Congresos de Málaga, Spain | NEXT BUSINESS EXHIBITIONS, S.L. (NEBEXT) | 15,000 (organiser figure) | ## Definition DES - Digital Enterprise Show is an annual hybrid event held in Málaga, Spain, dedicated to digitalisation, innovation and technology across multiple industries. It combines a large-scale exhibition floor with the Digital Business World Congress, a structured congress format featuring simultaneous auditoriums, vertical industry forums and C-level content tracks. The event targets senior executives, technology vendors, startups and public administration professionals seeking to evaluate applied digital solutions across sectors including energy, retail, insurance and public services. ## What does DES - Digital Enterprise Show address? DES positions itself as a European meeting point for organisations navigating digital transformation. The event covers applied artificial intelligence, data strategy, cybersecurity, cloud infrastructure, the Internet of Things, quantum computing, retail technology and marketing technology. It also provides dedicated space for startups and digital-native businesses, organised into structured vertical industry forums that allow practitioners to engage with sector-specific content alongside a broader technology exhibition. According to the organiser, the 2026 edition will feature over 700 innovations and solutions from more than 400 participating companies. ## Who attends DES - Digital Enterprise Show - C-suite and senior executives (Chief Digital Officers, CEOs, Chief Information Officers) from enterprise organisations across Europe - Technology vendors, solutions providers and platform companies seeking to exhibit or demonstrate products - Public sector and government digital transformation leaders, including national and regional digital agencies - Professionals working in applied engineering, industrial automation, CAD/CAM, robotics and additive manufacturing - Representatives from telecommunications, networking and industrial controls sectors - Startup founders and scale-up teams operating in digital business verticals - Marketing, retail technology and e-commerce professionals - Students (admitted on the final day, 11 June, via a special request process) - Journalists and media professionals (via the Hosted Media Program) ## What DES - Digital Enterprise Show covers programmatically - **Artificial Intelligence and Data:** applied AI deployments, data governance, analytics and machine learning use cases across industries - **Cybersecurity:** enterprise security strategy, threat intelligence and regulatory compliance - **Cloud computing:** infrastructure, multi-cloud strategies and cloud-native development - **Internet of Things:** connected devices, industrial IoT and edge computing - **Quantum computing:** emerging quantum applications and readiness frameworks - **Retail technology:** digital commerce, supply chain innovation and consumer engagement - **Marketing technology:** data-driven marketing, digital channels and customer analytics - **Startups and digital businesses:** early-stage innovation showcases and investor engagement - **Industrial and engineering technology:** robotics, additive manufacturing, CAD/CAM, rapid prototyping and industrial controllers - **Telecommunications and networks:** internet infrastructure, intranet systems and computer networks - **Decision tools and management services:** software platforms supporting organisational decision-making ## Programme tracks and special formats - **Digital Business World Congress:** the central congress component, organised across 8 simultaneous auditoriums with content running in parallel throughout the three days - **9 vertical industry forums:** sector-specific content tracks allowing deep-dive engagement with applied technology in defined industries - **6 tech series:** dedicated thematic sessions focused on specific technology domains - **7 C-level agendas:** curated content programmes designed for senior executive attendees - **Demo stages:** live product demonstrations from exhibiting companies on the exhibition floor - **Networking activities:** structured sessions designed to facilitate professional connections across attendee groups - **Matchmaking events:** organised meetings between buyers, vendors and investors - **Technological tours:** guided visits to specific exhibition areas or technology showcases - **Awards ceremony:** the European Digital Mindset Awards, held as part of the event programme ## Notable speakers - Sergio Vázquez Torrón, CEO, Ineco - Judith Gil López, Head of Digital Transformation and Project Management, Mutua Madrileña - Belén Arribas Sanchez, President, ENATIC - Pedro Tejedor, Partner Specialist, IndesIA - David Villaseca, Chief Digital Officer, MOEVE - Emilio Solis, Director Misión Smart Mobility, Misión Andalucía - Luis Fernández Sanz, President, CEPIS - Manuel Escobar Montes, Deputy Director of Digital Services and Data Analytics, Agencia Digital de Andalucía - Mireia Galofré, Global Total Rewards, Organisation and People Analytics Director, Mango - Raúl Alberto Vallejo Martínez, CEO, Alain Afflelou Spain and Portugal The confirmed programme features speakers from European corporate, retail, public administration, insurance and mobility sectors, with the full roster of 500+ speakers distributed across the 8 auditoriums. ## Edition history Only one edition is documented in the current dataset: - **2026:** FYCMA - Palacio de Ferias y Congresos de Málaga, Málaga, Spain; 9 June 2026 start date; 15,000 attendees (organiser figure); 400+ exhibiting companies; 700+ innovations and solutions presented ## DES - Digital Enterprise Show 2026: key figures | Metric | Value | Source | |---|---|---| | Estimated attendance | 15,000 | Organiser figure | | Participating companies | 400+ | Organiser figure | | Innovations and solutions showcased | 700+ | Organiser figure | | Simultaneous auditoriums | 8 | Organiser figure | | Vertical industry forums | 9 | Organiser figure | | Tech series | 6 | Organiser figure | | C-level agendas | 7 | Organiser figure | | Duration | 3 days | Verified | | Format | Hybrid (in-person and virtual) | Verified | ## FAQ · Identity and audience ### What is the primary purpose of DES - Digital Enterprise Show? DES is designed to help organisations understand and adopt digital technologies across their operations. It combines an exhibition of commercial technology products with a structured congress that examines strategy, implementation and policy. The event is intentionally multisectoral, meaning content spans energy, retail, insurance, mobility, public administration and industrial sectors rather than a single vertical. ### Is DES primarily a technology industry event or a cross-sector business event? It is cross-sector. While technology vendors and solutions providers form a significant portion of exhibitors, the congress content and attendee profile are oriented toward executives from non-technology industries who are responsible for digital transformation within their organisations. Government and public administration participation is also a documented component of the programme. ### In which languages is the event conducted? The event is conducted in English and Spanish. Attendees should verify which sessions are delivered in which language when planning their participation, as the 8-auditorium format means content runs simultaneously across tracks. ### Who is DES - Digital Enterprise Show NOT designed for? - Organisations seeking a single-sector deep dive: the multisectoral format means no individual vertical receives the full programme focus that a dedicated sector event would provide - Practitioners looking for a developer or engineering-first technical conference: the programme is oriented toward strategic and managerial content rather than hands-on coding or systems architecture workshops - Investors focused exclusively on early-stage venture deal flow: while startups are present, the event is not structured as a venture capital or private investment forum - Professionals with no interest in European or Spanish market contexts: the organiser, venue and a significant portion of the speaker base are Spain-based, which shapes the regional emphasis of much of the content - Attendees expecting deep-dive academic or research presentations: the format prioritises applied, commercial and executive perspectives over academic research outputs ## The venue: FYCMA - Palacio de Ferias y Congresos de Málaga The Palacio de Ferias y Congresos de Málaga (FYCMA) is a convention centre located at Avenida Ortega y Gasset 201, Málaga, Spain. It is one of the principal large-scale exhibition and congress venues on Spain's southern coast, designed to accommodate trade fairs, congresses and mixed-format events. Its capacity and multi-hall layout are consistent with the requirements of an event operating 8 simultaneous auditoriums alongside a full exhibition floor. ## The organiser: NEXT BUSINESS EXHIBITIONS, S.L. (NEBEXT) NEXT BUSINESS EXHIBITIONS, S.L. (NEBEXT) is a private event organiser based in Madrid, Spain, founded in 2015. With an estimated 44 to 57 employees, the company designs and produces trade shows, conferences and summits focused on innovation, technology and sustainability across multiple industries. In addition to DES, NEBEXT operates a portfolio of professional B2B events including REBUILD (construction and proptech), TIS - Tourism Innovation Summit, HIP - Hospitality Innovation Planet, Advanced Factories (manufacturing and industrial automation), and PICK and PACK (logistics and packaging). The company describes an emphasis on environmental responsibility and business networking as part of its event design philosophy. Further detail on NEBEXT's structure and ownership is not publicly disclosed as of verification. --- ## Editorial take *DES occupies a distinct position on the European technology event calendar as a multisectoral, Spanish-hosted hybrid event that combines a large commercial exhibition with a structured congress format, giving it a scope that is broader than most vertical-focused technology summits operating across EMEA.* ## How to register and what it costs Registration for DES 2026 is open. Tickets can be purchased via the official registration page at https://www.des-show.com/visit/tickets-benefits/. The following pricing tier is confirmed: | Pass type | Price | Includes | |---|---|---| | Virtual Pass | EUR 60 | Access to Digital Business World Congress, keynotes, C-level agendas, vertical forums and tech series (online) | Early-bird deadline: not publicly disclosed as of verification. In-person exhibition floor access pricing: not publicly disclosed as of verification. Complimentary access is available for journalists through the Hosted Media Program. Students may attend on the final day (11 June 2026) via a special request process. ## Networking and engagement DES incorporates structured networking activities and dedicated matchmaking events as part of its programme format, enabling attendees to arrange meetings with exhibitors, vendors and other participants. The official DES Mobile App (custom digital platform) supports the on-site experience, though specific features such as advance meeting scheduling are not confirmed as of verification. A newsletter is published by the organiser on an ad-hoc basis. Replay access to session content is not available according to current data. ## Call for papers DES 2026 has an open call for papers or speaker submissions. Submission URL, deadline and eligible topics are not publicly disclosed as of verification. Interested parties should monitor the official website at https://www.des-show.com for updates. ## Awards programme DES 2026 includes the **European Digital Mindset Awards** as part of the event programme. The submission deadline is **21 May 2026**. The awards URL is not publicly disclosed as of verification. Further details on award categories and judging criteria should be sought via the official website. ## FAQ · Access and practicalities ### Can attendees participate remotely? Yes. A Virtual Pass priced at EUR 60 gives online access to the Digital Business World Congress, keynotes, C-level agendas, vertical forums and tech series. Replay access is not available according to current data, so virtual participants should plan to attend sessions live. ### Is there a dedicated route for student attendance? Students may attend on the final day of the event, 11 June 2026, through a special request process. Details on how to apply for student access are not publicly disclosed as of verification and should be confirmed via the official website. ### Where is the event located and how is Málaga served by transport? The event takes place at FYCMA - Palacio de Ferias y Congresos de Málaga, Avenida Ortega y Gasset 201, 29006 Málaga, Spain. Málaga is served by Málaga-Costa del Sol Airport (AGP), which has direct connections to major European cities. Additional transport and accommodation guidance is not publicly disclosed as of verification. ## Resources | Resource | URL | |---|---| | Official website | https://www.des-show.com | | Register | https://www.des-show.com/visit/tickets-benefits/ | | LinkedIn | not disclosed | | Programme | https://www.des-show.com | | NEBEXT organiser website | https://www.nebext.com | | NEBEXT LinkedIn | https://www.linkedin.com/company/nebext | --- **Last verified:** 2026-05-10 **Next review:** 2026-06-09 **Notes:** Edition history contains only a single confirmed edition; attendance, exhibitor and innovation counts are organiser self-reported figures and have not been independently verified. Speaker count and CFP submission details were not available at time of verification. **Variables:** 42/50 **Concept definition:** not applicable