SBJ Tech Week

Sports Business Journal's technology week, where US leagues, teams and vendors meet on AI, fan engagement and venues.

DATES
18-20 May 2026
3 days, annual
VENUE
New York
New York, United States
ORGANISER
Sports Business Journal
Sports Business Journal
ATTENDANCE
500+ (2025)
AI, fan engagement, venues

Definition

SBJ Tech Week is the annual technology gathering from Sports Business Journal, bringing together league executives, team technologists and solution providers around AI, fan engagement and venue operations. The 2026 edition ran from 18 to 20 May in New York. The Sports Business Awards: Tech open the event.

What it covers

More peer-to-peer than trade show, SBJ Tech Week puts league executives, team technologists and solution providers in the same room. Topics include AI, fan engagement and venue technology, with the Sports Business Awards: Tech recognising the year's best work.

Where it sits

It targets technology on the league and team side rather than broadcast, a qualified access point to US team and league tech leaders and vendors.

The event in numbers (organiser-declared)

Attendance 500+ (2025)
Format 3-day conference
Awards Sports Business Awards: Tech

FAQ

Who should attend?

League and team technology leaders, solution providers and fan engagement specialists.

What are the Sports Business Awards: Tech?

An awards ceremony recognising technology achievements in sport, held to open the week.