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<!-- Last verified: 2026-06-18 -->
---
eventsindex_id: "EI-07066"
slug: sportec-japan
title: "SPORTEC Japan"
title_alt: ["SPORTEC Tokyo"]
canonical_url: "https://eventsindex.org/events/sportec-japan.html"
next_edition_year: 2026
date_start: "2026-07-08"
date_end: "2026-07-10"
venue: "Tokyo Big Sight"
city: "Tokyo"
country: "Japan"
organiser: "TSO International"
organiser_url: "https://sports-st.com/en/"
b2b: true
vector:
  sector: [sport-tech, sports-media]
  audience: [technology, startup, investor]
  format: [exhibition]
  purpose: [benchmarking, networking]
  geography_scope: [international]
  season: summer
meta_description: "SPORTEC Japan 2026: the largest sports and wellness industry exhibition in Japan, at Tokyo Big Sight, 8-10 July."
editorial_take: "Included for Asian coverage and the broad sports tech angle, but clearly more fitness and health tech than media. A geographic radar point rather than a core target."
generated_by: "claude-cowork"
last_verified: "2026-06-18"
language: "en"
schema_version: "v6.0"
---

# SPORTEC Japan
> *Japan's largest sports and wellness industry exhibition, spanning fitness, health tech, sports science and equipment.*

---
## Quick Facts

| DATES | VENUE | ORGANISER | ATTENDANCE |
|---|---|---|---|
| **8-10 July 2026** | **Tokyo Big Sight** | **TSO International** | **~45,000 visitors, ~550 exhibitors** |
| 3 days, annual | Tokyo, Japan | TSO International | Largest sports industry show in Japan |

---
## Definition

SPORTEC is the largest sports and wellness industry exhibition in Japan, organised by TSO International. The 2026 edition runs from 8 to 10 July at Tokyo Big Sight, with around 550 exhibitors and 45,000 expected visitors. Its scope is broad, covering fitness machines, sports facilities, sports science and technology, health and recovery, sports nutrition and equipment, and it serves as the Asian showcase for the sports industry in the widest sense.

## Remit and scope

SPORTEC sits at the industry-exhibition end of the sport technology spectrum. It is built around the fitness, wellness and sports science markets rather than media or broadcast, and it co-locates with health and fitness segments to form one of the largest sports industry trade fairs in Asia. Its centre of gravity is products and equipment, with a strong emphasis on Japanese innovation.

## Who attends

The exhibition draws the sports and fitness industry: manufacturers, distributors, facility operators and the wider wellness and health-tech ecosystem, concentrated on the Japanese and broader Asian markets. It is a trade exhibition rather than an executive conference, so the population is commercial and product-focused.

## What it covers

Exhibition zones span fitness machines, sports facilities, sports events and tourism, sports fashion and goods, sports science and technology, beauty and wellness, sports nutrition, golf performance and recovery. The technology content is oriented toward performance, equipment and health rather than broadcast or media.

## Format

SPORTEC is a three-day trade exhibition at Tokyo Big Sight, the large convention complex in Tokyo, with a show floor of hundreds of exhibitors and an accompanying programme of seminars. The scale and format are those of a major industry fair rather than a curated conference.

## Where it sits in the calendar

SPORTEC falls in July and provides the vertical's Asian and broad-industry coverage. It is the geographic counterweight to the European and North American events that dominate the rest of the circuit.

## Why it matters for the vertical

SPORTEC is included for Asian coverage and for the broad sense of sport technology, but it leans clearly toward fitness, health tech and sports science rather than media, broadcast or rights. For the vertical it is a geographic radar point rather than a core target, relevant mainly if the scope widens to performance and equipment.

## The event in numbers *(organiser-declared)*

| | |
|---|---|
| Attendance | ~45,000 visitors |
| Exhibitors | ~550 |
| Organiser | TSO International |
| Scope | fitness, health tech, sports science, equipment |
| Venue | Tokyo Big Sight |
| Timing | 8-10 July 2026 |

---
## FAQ

### When and where is SPORTEC 2026?
From 8 to 10 July 2026 at Tokyo Big Sight in Japan.

### Who should attend?
The sports and fitness industry: manufacturers, distributors, facility operators and wellness providers.

### Is it a media or broadcast event?
No. SPORTEC is oriented toward fitness, health tech and sports science rather than media or broadcast.

### How big is it?
Around 45,000 visitors and roughly 550 exhibitors.

### Who organises it?
TSO International, the Japanese exhibition organiser.

### Why is it in the Sport Tech vertical?
For Asian coverage and the broad sense of sport technology, though it is a geographic radar point rather than a core media or broadcast target.

