SportsPro Media Summit

Two days in Madrid on 2 and 3 December 2026 on sports media rights, OTT and streaming, direct-to-consumer, monetisation, AI and production, run by SportsPro Media with a main stage, two tracks and an awards evening.

DATES
2 to 3 December 2026
VENUE
Meliá Castilla, Madrid
ORGANISER
SportsPro Media
ATTENDANCE
1,000+

What is SportsPro Media Summit?

An annual two-day conference in Madrid, organised by SportsPro Media, on the business of sports media: rights strategy, distribution and platforms, OTT and FAST, direct-to-consumer, advertising, creators, AI, production and anti-piracy. The 2026 edition runs on 2 and 3 December. The organiser's research record focuses the event on rights, distribution and the business of the major sports platforms. It runs a main stage plus a Commercial, Strategy and Distribution track and a Content, Production and Technology track, and its Media Awards evening falls on the first day. It has also been listed by third parties under the earlier name SportsPro OTT Summit. The research record gives 2016 as the creation year, which the event site does not confirm (unverifiable information), and tags it as sports media business, media rights, OTT, streaming, distribution and platforms.

When and where does SportsPro Media Summit take place in 2026?

Wednesday 2 and Thursday 3 December 2026, with the welcome on the main stage at 09:15 CET on 2 December and the close of show with networking drinks at 15:00 on 3 December. Meliá Castilla, Calle del Poeta Joan Maragall 43, 28020 Madrid (the organiser names the hotel and city; the street address comes from venue listings). The Media Awards evening on 2 December is at La Quinta de Jarama, listed by the organiser under Madrid.

Who organises SportsPro Media Summit?

SportsPro Media, the sports business media and events company behind SportsPro, SportsPro+ and a series of events. The organiser's network list includes SportsPro New York, SportsPro Investment Summit, SportsPro AI, SportsPro AI USA, SportsPro London and BlackBook Motorsport Forum. SportsPro's CEO, Nick Meacham, is on the speaker list and co-hosts an opening session.

Who attends SportsPro Media Summit?

The organiser's home page claims 1,000+ attendees, 75%+ decision-makers, 400+ rights holders and 35+ countries (organiser figures, edition not stated). Its target audience is rights holders and federations, broadcasters and platforms, clubs and teams, technology providers, brands and social media platforms. The attendee snapshot lists job titles at organisations including ESPN, Sky Deutschland, Warner Bros. Discovery, Bundesliga Media, City Football Group, FC Bayern München, Tottenham Hotspur, Euroleague Basketball, Movistar Plus, Samsung, Roku, Google, the IOC, Liga Portugal and the NFL.

Who are the confirmed 2026 speakers at SportsPro Media Summit?

Published roster on the official speakers page as of 16 October 2026: 56 names (the research record says 75+ speakers; Oscar Vilda, CEO Spain and Portugal at DAZN, appears on the home page but not on the speakers page).

What's new at SportsPro Media Summit in 2026?

The 2026 programme adds a three-way structure (main stage, a commercial track and a content and technology track), an anti-piracy strand (two sessions on detecting and disrupting live sports piracy), sessions on creators and women's sport (the Red Roses brand), and operator stories such as TF1 with Netflix, Ligue 1+ and DAZN in Spain. The 2025 edition ran on 18 and 19 November 2025 at the same hotel according to third-party listings, so the 2026 dates are two weeks later. The research record also notes a 2025 keynote on the Amazon Prime Video and NBA 11-year global rights deal, which was not rechecked here (unverifiable information). Early bird pricing is 20% off and ends on 16 October 2026.

What's on the SportsPro Media Summit 2026 programme?

Forty sessions are published in the organiser's agenda. Day one (2 December) opens with SportsPro's StreamTime Sports hosts on how sport builds fandom, then keynotes from ESPN and Disney+ across EMEA (Diego Londono, Freddy Rolón), RTL (Frank Robens), JioStar and the BBC, followed by DTC, advertising, rights valuation, women's sport, creators, anti-piracy, Olympic Channel Services and Prime Video sessions, a session called A Question of SportsPro and networking drinks. Day two (3 December) includes The Big Debate on five-year forecasts, TF1 and Netflix, rethinking anti-piracy architecture, DAZN in Spain, the YouTube playbook, OTT and FAST monetisation, fragmentation and the future of rights, and Ligue 1+ reaching 1 million subscribers in four months. The organiser's core themes are media rights, OTT and streaming, monetisation, direct-to-consumer, social media, AI and production.

What session formats does SportsPro Media Summit use?

Keynotes, panels and case studies, supported by structured networking, in the organiser's own description. In practice: a main stage (fireside chats, keynote conversations, a big debate, a quiz-style closing session), two parallel tracks of 15 to 45 minute sessions, networking breaks, a networking lunch each day and networking drinks, invite-only executive workshops (in 2025), an event networking platform and the Media Awards evening.

What side events run alongside SportsPro Media Summit?

The SportsPro Media Awards on the evening of 2 December 2026 at La Quinta de Jarama (organiser figures: 300+ attendees, 85% decision-makers). Executive workshops are invite-only. In 2025 delegates also had a Real Madrid stadium tour, a Legends Museum tour, an Olympic Channel HQ tour, a 5K run and a NEW ERA meet-up reserved for women and non-binary executives; 2026 versions of these are not confirmed, only that networking drinks return.

How much do SportsPro Media Summit tickets cost?

Early bird prices end on Friday 16 October 2026 and prices then rise: Conference only is EUR 1,100 (EUR 880 early bird); Conference plus Hotel is EUR 1,295 (EUR 1,040 early bird) with two hotel nights; the All Access pass is EUR 1,695 (EUR 1,356 early bird) and includes the Awards Evening; an Awards-only ticket is EUR 655. The pass cards list food and drink, the event networking platform and the awards evening, but the included items are shown identically on every card, so check what your pass covers at checkout. VAT is not stated on the passes page. A discounted hotel rate is offered by the organiser for 28 November to 4 December 2026, and group rates are available by request.

How to become a speaker at SportsPro Media Summit?

No open call for speakers is published on the event site. The partnership pack lists speaking routes that are sold (bespoke session, panel position, moderator, case study), and a contact form handles enquiries. The research record lists Nick Meacham (direction) and Jamie Brown (commercial) as SportsPro contacts.

How to become a sponsor or exhibitor at SportsPro Media Summit?

Through the partnerships pack (downloadable on the event site) and the Speak to the team form. Options are grouped as branding (Gold Partner, track sponsor, lanyard, event app, branding zones), facilitated connections (executive workshop, workshop partner, meeting concierge, VIP dinner, exhibition booth, bespoke activations) and content (bespoke session, panel, moderator, case study). Prices are not published.

Who sponsors SportsPro Media Summit in 2026?

Published roster on the official partners page as of 16 October 2026 (some logos carry no readable name):

What types of companies are majority represented at SportsPro Media Summit?

Rights holders, leagues, clubs and broadcasters on the speaker side (LALIGA, Bundesliga, the IOC, ICC, FIBA, clubs such as Tottenham Hotspur, Liverpool, Atlético de Madrid and Juventus, ESPN, Sky Deutschland, RTL, TF1, TNT Sports, Channel 4), with streaming and technology vendors as the paying side (Dolby, Sportradar, MediaKind, Verimatrix, Kiswe and others). The organiser claims 400+ rights holders and 75%+ decision-makers, and lists clubs and teams, broadcasters and platforms, rights holders and federations, service and technology providers and social media platforms as the awards audience.

How do you get press accreditation for SportsPro Media Summit?

Not publicly disclosed. The event site has no press pass page; it offers a general contact form and a partnership pack. Journalists already on the programme include Adam Leventhal (The Athletic) and Elizabeth Conway (BBC Sport) as speakers, which is not an accreditation route.

What press coverage has SportsPro Media Summit received?

None found in the sourced material beyond the organiser's own channels and event listings. SportsPro is itself a publisher and the organiser, so its editorial coverage of the event is organiser-owned. Reuters appears as an event partner.

How reliable is the reported press coverage of SportsPro Media Summit?

Nothing independent to rank. The organiser is also the main publisher covering the event, and Reuters, listed as an event partner, would be placed coverage if it reports. Two journalists are booked as speakers (Adam Leventhal, The Athletic; Elizabeth Conway, BBC Sport), so any coverage by them is predictable but not confirmed.

Who should skip SportsPro Media Summit?

Anyone who needs a cheap, short or technology-only event: a conference pass is EUR 880 to 1,100 even at early bird or standard, the awards add EUR 655, and the agenda is oriented to commercial and rights questions rather than engineering. Delegates who need a published exhibition floor will not find one; the partner options include a booth, but no exhibition is described. Readers who need sessions recorded should note that no replay is mentioned.

Where does SportsPro Media Summit sit in the Sport Tech calendar?

It is SportsPro's rights and distribution event in the final weeks of the year, after the 2025 edition of 18 and 19 November and ahead of SportsPro's other events in New York and London. The research record describes it as the rights-and-distribution counterpart to SportsPro AI plus Tech and suggests pairing it with WFS Madrid and SportBiz Europe. No sourced comparison with other sports media events is available.

Are there other SportsPro Media Summit editions outside Madrid?

None found: the summit is staged in Madrid. SportsPro runs separate events under other names (SportsPro New York, SportsPro London, SportsPro AI, SportsPro AI USA, SportsPro Investment Summit, BlackBook Motorsport Forum).

What language is SportsPro Media Summit conducted in?

No language policy is published. The website, agenda and session descriptions are in English.

Can you attend SportsPro Media Summit remotely, or watch sessions afterward?

Not publicly disclosed. The passes and agenda describe in-person attendance and an event networking platform; no livestream, hybrid pass or replay is mentioned.

What is SportsPro Media Summit's refund and cancellation policy?

Not published on the event site: its terms page loads from an embedded form that returned no text. SportsPro's general events terms, as published on a ticketing platform for other SportsPro events (the version is labelled 2024 and may not apply to this edition), say no refunds are given for cancellation by the delegate, that a substitute can take the place at no extra cost if notified at least 48 hours before the event, that passes are for the named attendee only, and that SportsPro may cancel or postpone and then offer a credit or a full refund (unverifiable information for this edition).

Is SportsPro Media Summit accessible for attendees with disabilities?

Not publicly disclosed by the organiser. The event site has no accessibility statement. Third-party hotel listings for Meliá Castilla mention lift access and accessible rooms, but the organiser should be asked about the conference spaces.

How do you get to Meliá Castilla in Madrid?

Meliá Castilla is at Calle del Poeta Joan Maragall 43, 28020 Madrid. Third-party listings put Cuzco metro station about 200 metres away and Santiago Bernabéu stadium about ten minutes on foot. The organiser sells hotel rooms directly (a discounted rate for 28 November to 4 December 2026) and offers an itinerary tool on the event site.

Why does SportsPro Media Summit matter to its audience?

Because the 2026 agenda puts the buyers and sellers of sports rights on the same two days: LALIGA, the IOC, ICC and FIBA speak alongside ESPN, Prime Video, Sky Deutschland, RTL, TF1 and DAZN, with sessions on rights valuation, DTC and anti-piracy. For a media or technology team deciding where to spend a rights, streaming or distribution budget, that cross-section is the reason the event exists, and the three tracks let a delegate follow commercial or technical threads.

Why should a reader treat SportsPro Media Summit's headline figures with care?

Because the figures are the organiser's and they do not agree: the research record says 75+ speakers, the speakers page lists 56, and the 1,000+ attendees claim is not tied to an edition. Early bird prices are 20% off a list price that only applies after 16 October, so the prices paid by most delegates are the discounted ones. The pass cards also list the same inclusions for every pass, so what each pass includes is not clear.

Where can I find official information about SportsPro Media Summit?

Official site: https://media.sportspro.com/ (live; matches the organiser SportsPro Media; checked 16 October 2026). Passes: https://media.sportspro.com/passes/. Agenda: https://media.sportspro.com/agenda/. Speakers: https://media.sportspro.com/speakers. Partners: https://media.sportspro.com/partners. Partnership opportunities: https://media.sportspro.com/partnership-opportunities/. Awards: https://media.sportspro.com/sportspro-media-awards/. Contact: https://media.sportspro.com/contact-us/. LinkedIn: https://www.linkedin.com/company/sportspro-media. The database also lists Nick Meacham (direction) and Jamie Brown (commercial) as contacts.